PUBLIC HEALTH

Health Promotion

Health Promotion - Promoting Harm Minimisation:

By working with various groups in the community (Police, Maori health providers, licensees, employers, community groups, schools, young people, parents and others) the Public Health Service aims to reduce the harms caused to society and individuals by the consumption of alcohol and other drugs. These include drink-driving, family violence, accidental injuries, pregnancy issues, health and other social problems.

The service assists with education and information to all these groups and works to raise public awareness of issues in this area.  It advocates for policy changes that support the minimisation of harm and follows closely to the five action areas of the Ottawa Charter.  users.actrix.co.nz/bobwill/ottawa.doc

The five action areas are:

  1. Building healthy public policy
  2. Create supportive environments
  3. Strengthening community action
  4. Developing personal skills
  5. Re-orientating health care services toward prevention of illness and promotion of health

Some examples of current strategies are:

  • Publicity and information to parents around after ball party issues;
  • Involvement with policy development with council and other enforcement partners
  • Submissions and advocacy to central and local government on alcohol issues
  • Community action  on issues such as alcohol and pregnancy, such as the Pregnant Pause  
  • Strengthening whanau and providing tools for parents and caregivers of teenagers
  • Promoting knowledge of current drinking guidelines 


For more information or support/ advice on the above please contact :

Health Promotion Advisor – Alcohol and other Drugs
Northland District Health Board
PO Box 906, Kerikeri
Phone: 09-430 4100 ext 7895
Toll free: 0800-537-4342 (option 3)
or Make contact via email 



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